California Copywriters in Marketing Advertising & Branding Directory

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Rad Dewey in Marketing & Advertising Business Directory

Rad Dewey introduced DHL, the worldwide air courier, launched the company that gave birth to AOL and raised awareness of dozens of other companies, products and services. He helped turn a little charter airline into a high-flying scheduled air carrier, recruited hundreds of Northern California schools to raise money by recycling aluminum and scored a publicity coup for an aerospace materials manufacturer by making an invisible product famous for enabling an airplane fly around the world on a single tank of gas. Everyones favorite city!As a web site editor and direct response specialist, he is leading the content initiative and driving engagement at Yahoo! Personals, a leading property at the webs favorite destination. Previously he wrote all outbound e-mail communications -- 2 weekly newsletters, 4 daily topical newsletters and e-mails soliciting audience attention to e-commerce offers and site features for more than 1,000,000 subscribers. When he took over the sites front page, he quadrupled reader click-through to news and features.

Telephone: 415-722-4386.
Website: http://radewey.com/