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Mailtrack(digital marketing) in Marketing & Advertising Business Directory

Mailtrack has developed its unique Customer Lifecycle Marketing methodology, which it uses to design digital marketing campaigns that drive the maximum revenue from the customer base of its clients. The Customer Lifecycle Marketing methodology applies segmentation and targeting to the customer database, and uses the appropriate marketing treatments throughout acquisition, engagement, development and retention lifecycle stages. Mailtrack Media is a team within Mailtrack that specialises in customer acquisition. The media team have deep expertise in techniques for acquiring new customers, and are also the UKs largest independent list broker. Mailtrack was established in 1999 and has over 250 customers, including blue chip and major brands, as well as many of the leading advertising and marketing agencies. Mailtrack was co-founder of the Email Marketing Association, now part of the Direct Marketing Association (DMA), and is a member of the DMA and Email Marketing Council.

Address: Mailtrack Limited 6 New Bridge Street, London EC4V 6AB, United Kingdom
Telephone: 0870 742 0558
Website: http://www.mailtrack.com/