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The BrandEnsemble in Marketing & Advertising Business Directory

Brand Ensemble, is a data-driven, open standards-based Web site. The core system demonstrates your identitys building blocks, (logo, typography, color, tone-of-voice, etc.), and personalizes the guidelines to clearly show how these elements are used across media applications. Brand Ensemble also includes robust content management, automated e-mail notification, download management, and relational structure for linking frequently asked questions (FAQs) and Gallery examples to specific applications. Brand Ensemble was created by BrandLogic, a communications firm with a 25-year history of developing and implementing brand programs. The platform evolved out of our philosophy that educating employees and executives about the value of the brand is integral to the success of the program and that successful implementation depends on friendly, easy-to-use guidelines. In 1999, we created the first database-driven brand management system for Texaco. This innovative site embodied our long-held approach of personalizing guidelines based on the individual needs of people using the identity, a notion that began with our work for GE over a decade ago. Since then, ongoing upgrades, and using the latest technology and best practices, have enabled us to create Brand Ensemble, one of the most complete brand and identity management platforms available.

Telephone: 00 203-834-0087
Website: http://www.brandensemble.com/