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Business and Industrial Group in Marketing & Advertising Business Directory

BIG is the autonomous organisation dedicated to supporting and promoting the interests of individuals involved in any aspect of business intelligence and market research. All membership interests are represented - whether as information users or suppliers. It provides a platform to reflect business intelligence and research issues for all those with shared interests, and to develop networking opportunities. Through the various media of newsletters, seminars, conferences and web-based communications, current and impending issues are reviewed and discussed. Collectively, BIG champions the cause of better business research within the highest executive levels of organisations representing all market sectors. The annual conference is established as the leading opportunity to review strategic positions within the business intelligence community. Membership is open to all, without pre-qualification, except that members agree to abide by the professional code of conduct, adopted from the MRS (Market Research Society) and ESOMAR organisations. Members get the benefits of reciprocal arrangements with the MRS, other specialist research organisations, and like-minded interest groups within the broader marketing arena.

Address: 116 The Chandlery, 50 Westminster Bridge Road, London SE1 7QY
Telephone: 020 7953 7582
Website: http://www.mrweb.co.uk/big/