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Partners in Loyalty Marketing, Incorporated in Marketing & Advertising Business Directory

 

Partners In Loyalty Marketing Inc. is a marketing consultancy specialized in helping clients grow loyalty to their stores and brands. Our single-minded focus is on providing clients with solid, actionable guidance for improving their existing loyalty program or launching a winning one right from the start. PILM is a true unbiased 3rd-party; we have no vested interest in specific technologies, media or program types. Our strength as an organization comes both from this independent standing and from our high level of experience and expertise in all aspects of loyalty and relationship marketing. We’re one of the few loyalty marketing consultancies that has a strong base of both retailer and manufacturer clients. This reflects the fact that we understand the important differences in how one drives customer loyalty to a retail enterprise compared to driving consumer loyalty to a family of brands. We’re especially adept at working with clients that are “mass marketers,” meaning those having little or no experience with relationship or loyalty marketing. In fact, many of our clients do not have a database; instead they reach their consumers through retailer Frequent Shopper card programs. PILM is widely recognized as an industry leader in program evaluation. We excel at evaluation and find few other marketing consultancies (or agencies) take it as seriously as we do. The disciplined planning and rigorous evaluation we bring to clients are key to their achieving continuous and dramatic improvement in their relationship and loyalty marketing programs. Whatever your specific situation, we feel confident that we can help you get your program to market on an accelerated timeline and executed with great efficiency and discipline. With our involvement we guarantee that you’ll know at every point exactly “what you got for what you spent” and what the right next step is to drive program ROI even higher.

 

Address: 343 W. Erie Suite 200 Chicago, IL 60610
Telephone: 312 932 0285
Fax: 312 932 0286
Website: http://www.partnersilm.com/

 

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